Phillip Morris Research Paper Example | Topics and Well Written Essays - 2750 words

Phillip Morris - Research Paper ExampleThis does not only mean changing the follows name to Altria, but it also includes changing the status quo of the follow for the purpose of preparing it for efficient performance.Some of the procedures busy by Philip Morris to transform its operations include (i) change of organizational culturewhich means that the Company has liaised with its trade partners and urged them to act according to laws and standards in their respective countries (ii) Philip Morris requires broad re-brandingthis will help the Company to create a new image for itself and its tobaccoproducts. Customers as well as societies would be able to perceive the changes in the Companys way of operations (iii) instituting efficient internal organization policies will help the Companys employees to easily associate with the Companys visions and missions. The internal policies would detail the Companys responsibilities to its self-aggrandising customers, societies and government s. Employees of the Company need to be constantly reminded of their loyalty and duties to abide by the Companys programs for family development. once the Company has implemented all the techniques for re-branding, it is possible for Philip Morris to win back its customers and assume its former status as one of the best tobacco-producing companies in the world. But failure to implement these procedures will leave the Company defenceless to further disgrace caused by the lawlessness of its global business partners.Philip Morris USA is a tobacco Company that prides itself on good management and financial disciplined. The Company demonstrates high level of respect for quality, both in the products it produces and the society Philip Morris is located. Some of the strongest features of the Company include but not limited to (i) investing in lead that would become efficient in handling all the problems affecting the Company (ii) partnership with the society in a way that the Company